Friday, 18 January 2013

trailer analysis- Trance




From Oscar-winning director Danny Boyle (Slumdog Millionaire), stylish thriller 'Trance' follows an unscrupulous art dealer who double crosses a criminal gang involved in the theft of a priceless masterpiece.

When he feigns memory loss as to the loot's whereabouts, his partners in crime attempt to coerce him into revealing where it's stashed with the help of a hypnotherapist. But the lines between fantasy and reality soon begin to fade as they delve into the darkest recesses of his mind. 'Trance' stars James McAvoy (Atonement) and Rosario Dawson (Eagle Eye).

This trailer is different than what we have been used to, for example it does not contain any use of titles ether to give a mood of a film or to acknowledged the cast. Almost the entirety of the trailer is made up of montages with the pace set with the music or more the change in it from instrumental to technological  To accompany the music there is a voice over said by Rosario Dawson which is very unusual for an action film as they tend to go for more of a "jack reacher" approach where the migratory of the dialogue is said by the main character this techneak of allowing a secondary character to do the voice-over is something seen more in the Indie genre. The voice over starts of with the introduction of the concept of hypnotism with an accompanying footage of a mixture of fast and slow paced shots of juxtaposing scenes, an example being an explosion with a fine art sale, this creates a very mixed feeling to the trailer and the film over all, suggesting that it is aiming  to attract the target audience by creating a big question with out an answer and to get the answer they need to go and see the film. The trailer ends with a harrowing scream that really stays with the audience      











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